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News for 2/5/2010
More than 60 million inhabitants of the U.S. are tuning in (if that’s the correct term) to Internet radio for at least five minutes each week, according to a new report from Bridge Ratings, which expects listenership to hit 77 million in five years. A further breakdown reveals that 84% regularly listen to streams of terrestrial stations per week, while 62% regularly listen to Internet-only streams. Further, simulcast streaming generates about 2.5 hours per day of listening, compared to 1.4 hours per day for Internet-only streams.